Calliope, LLC.

If you're not hooked in to social networking, if you're dismissing it as kid stuff, if you think Twitter, Linked In, and blogging are too far out for you, please let me urge you to think again. You are missing out big time.

I'm riffing off today's Share Share post from Chris Brogan. Bottom line is there's a generation of us that graduated from college before the web had a graphic interface (you know who you are). It was a time when business success was dependent on who you knew and what you knew before anyone else knew it. And it was relatively easy to put up barriers to keep information exclusive.

Not so easy today. Business success is now built on sharing information. On widening the circle of those in the know to include people you don't actually know. On co-producing great ideas and then throwing them wide to see who's with you.

Guess what? To everyone out there who still believes success is tied to keeping information to yourselves......I'm telling you the cheese has already moved.

So what do we do now? I'll share with you as I try to figure it out. Feel free to ask me to follow you on Twitter [I'm LauraZavelson] and share back.